Predminas
WHAT WAS DONE:
Rebrand
Visual Identity
SOFTWARES:
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Reach new audiences demands transformation
We developed a strategy that reinforces the construction company's position in the market, highlighting it as a competent and sophisticated, elevating its positioning to a new level.
Inspired by the big names in the sector, the proposed rebranding values exclusivity and a refined aesthetic, without losing the tradition and weight of the Predminas name.
We recreated the symbol based on the original idea, in order to preserve Predminas values. These visual changes revitalize the brand, attract new consumers and reinforce the commitment to innovation.
